Inference Beauty offers AI-based product discovery and personalisation for beauty brands and retailers. Its product finders guide shoppers to suitable skin care, hair care, foundation shades and fragrances, using granular filters and recommendations built from data on products, ingredients and consumer preferences. Further features explain ingredients, show fragrance notes and give brands insights into customer behaviour. According to the vendor, the tools work on any platform and can be placed in web shops, mobile apps, in-store screens and social media.
The service is operated by Skin Match Technology Switzerland AG in Zurich, Switzerland. According to its privacy policy, account and profile data is processed on AWS in Frankfurt, Germany; correspondence and usage data goes to providers such as Google (Ireland) and HubSpot (US). The policy refers to the GDPR and Swiss law, and a data processing addendum is published. Switzerland is not in the EU but is an EFTA country with an EU adequacy decision. The sources name no owner; check the sub-processors when you assess exposure to non-EU jurisdictions.