Air is a creative operations and digital asset management platform. Creative teams use it to organise images and video, run review and approval workflows, and adapt approved work across formats and channels. Features include conversational search, AI-assisted design and editing, and asset storage and sharing. It is a web application delivered as a hosted service, with sign-in at app.air.inc and an enterprise tier that includes single sign-on.
The service is operated by Air Labs, Inc., whose privacy notice gives an address in Brooklyn, New York. The company describes itself as headquartered in the United States, which places the vendor under US jurisdiction. The privacy notice says service providers may operate in other countries, but it does not name hosting or storage regions, a sub-processor list or a data processing agreement. A European organisation that stores client or brand material in Air should therefore ask the vendor for data locations and contractual safeguards before adopting it.