MICHELIN Connected Fleet is the trading name of Masternaut Limited, a fleet telematics provider offering vehicle tracking and fleet and driver management. The company was founded in France in 1996 under the name SDM; the Masternaut name still appears in the Masternaut Connect login portal. Customers track their vehicles and manage their fleet through an online service. For vehicle and driver data, the company acts as a processor under the customer's contract.
Masternaut Limited is registered in England and Wales, with its registered office in Leeds and a London office listed in its privacy policy, so it is a UK company outside the EU. It has been a subsidiary of the French tyre manufacturer Michelin since 2019. The privacy policy states that personal data may move to databases in the countries where the group operates, and it cites Standard Contractual Clauses and binding corporate rules for transfers. It does not name hosting countries or offer EU-only storage, so a European organisation should ask the vendor where its fleet data is stored.