Soundtrack is a music streaming service for businesses, previously sold as Soundtrack Your Brand. It offers a licensed music library and ready-made playlists for background music in shops, restaurants and offices, with central management of multiple locations and scheduling in advance. The service is delivered through an app and dashboard, together with compatible players and speakers. Customers must obtain public performance licences from local collecting societies.
The data controller is Soundtrack Technologies Sweden AB, formerly Soundtrack Your Brand Sweden AB, which points to a Swedish seat. The privacy policy states that personal data is stored on servers in several countries, and that outside the EU and EEA the data is primarily stored in the United States, with some storage in the United Kingdom. The policy names no hosting provider and does not refer to the GDPR by name. A European organisation should therefore check the processing terms and transfer safeguards before use.