Grassfish provides a digital in-store platform and retail consulting. Its core is the IXM Platform, with modules for digital signage, sales tools for store staff, DOOH and supply-side platform connections, and in-store audio. It targets retailers and brands that run digital in-store, retail media and DOOH networks. According to the vendor, the platform is cloud-native and API-first and connects with existing systems. Grassfish also offers retail consulting, insights and reports.
Grassfish was founded in Vienna in 2005 and, since May 2021, has formed a combined in-store business with the Swedish company Vertiseit; it is a subsidiary of Vertiseit AB, headquartered in Varberg and listed on Nasdaq First North Growth Market. Austria and Sweden are EU member states, so there is no non-European parent. The platform is proprietary; no self-hosting option is described. The public pages do not name a hosting location, although the login link points to an EU domain, so organisations should confirm location and sub-processors contractually.