Affinity Photo was a raster image editor from Serif for photo retouching and image composition, able to open Adobe PSD files. It was sold as a desktop application for macOS, Windows and iPad with a perpetual licence. In October 2025 the standalone product was discontinued and replaced by a single app, Affinity, which combines vector, pixel and layout tools. It is a desktop download for Mac and Windows, free for individuals, and the download runs through a Canva login. Optional Canva AI features and export to Canva are part of the offering.
Serif is based in Nottinghamshire in the United Kingdom, outside the EU. Since March 2024 it has been owned by the Australian company Canva, so the ultimate parent is non-European and the software now sits within Canva's ecosystem. Affinity is proprietary and cannot be self-hosted. European organisations should check Canva account use, where Canva processes data for connected features, and how SSO is offered through Canva Enterprise or Education.