Centra is a headless e-commerce platform for fashion and lifestyle brands. A single system handles direct-to-consumer sales, wholesale, marketplaces and physical stores, with a built-in product information management tool for fashion and multi-market selling with local languages, currencies, payments, delivery and taxes. Brands build their own storefronts on Centra's APIs, including a GraphQL API, and a Next.js starter template is available. Centra is delivered as cloud-based software as a service with hosting included.
Centra is headquartered in Stockholm, Sweden, with offices in London, Wroclaw and New York. The platform is not open source. Centra's website says hosting is included but does not name the cloud provider or the regions where customer data is stored. A European organisation should therefore ask for the data location and for the infrastructure provider's role in the data processing agreement, and check whether any sub-processor is established outside the EU.