Wistia is a video hosting platform for businesses, aimed mainly at marketing teams. Companies upload and store videos, publish them on their own websites, run branded webinars and track engagement through analytics. The platform connects to marketing automation tools such as HubSpot, Marketo and Pardot, and offers an API for custom integrations. It is delivered as an online service.
Wistia, Inc. is a United States company, and its privacy policy gives a contact address in Cambridge, Massachusetts. According to the policy, all personal information the company collects is stored and processed in the United States. Transfers from the EEA, Switzerland and the United Kingdom rely on the EU-U.S. Data Privacy Framework and standard contractual clauses. The company does not state an option to store video or personal data in Europe, so for a European organisation the service means US-based hosting and US legal jurisdiction.