Anyword is an AI content platform for marketing copy, aimed at enterprise marketing and growth teams. According to the vendor, the platform is built on data from A/B tests. It also offers a Content Performance API and is delivered as a hosted service. Anyword is a commercial service operated by Keywee Inc., which trades under the name Anyword.
Keywee Inc. is a US company with an office in New York, so US law applies to it. Its ownership is not stated on the website. The privacy policy says personal information may be stored in the United States and other countries, and that data is transferred outside the EU with the user's consent. The vendor refers to GDPR compliance and to a data processing agreement; the text of that agreement was not reviewed. European organisations should ask where text data is processed and whether EU hosting is available before entering sensitive information.