CrowdRiff is a visual content platform aimed mainly at destination marketing organisations and brands. Its product page lists four solutions: content planning, collection of user-generated content (UGC), creator management and digital asset management (DAM), which stores and reuses photos and videos in one place. The service is used online through the vendor's web platform. For customer data, the privacy policy refers to its own Data Processing Addendum.
CrowdRiff Inc. is headquartered in Toronto, Canada. According to the privacy policy, personal information is processed principally at its offices in Canada and on servers in the United States. The pages reviewed name no European hosting region, so data from European users is transferred outside the EU. For these transfers the policy relies on standard contractual clauses or on the European Commission's adequacy decision for Canada. The pages describe neither a parent company nor a self-hosting option. European organisations that need storage only within the EU should obtain the hosting terms in writing before signing up.