TextMagic is a business SMS platform for alerts, reminders, notifications, marketing and customer conversations. It offers bulk SMS, automated message sequences triggered by customer actions, a shared inbox for SMS, live chat and social messages, and email campaigns. Developers can use an SMS API and Zapier integrations. The platform is available on the web and through iOS and Android apps. It is delivered as a hosted platform (SaaS) and is not open source.
The parent company, TextMagic AS, is based in Tallinn, Estonia, and is listed on Nasdaq Tallinn First North. The website names Textmagic Ltd., with an address in Romford in the United Kingdom, as the contracting entity. TextMagic says it is GDPR and SOC 2 compliant. The website does not say where message data is hosted, so a European organisation that needs to know should ask the provider and record the answer in the data processing agreement.