HubSpot Content Hub, formerly CMS Hub, is HubSpot's content management system, delivered as software-as-a-service. Marketers and businesses use it to build and manage websites with a drag-and-drop editor and a theme library; developers can also use it for custom work. The platform includes marketing tools such as forms, landing pages, chat and email, plus AI features for generating content and SEO recommendations. Dynamic content can be driven from CRM objects or HubDB, and the product is integrated with the HubSpot CRM.
HubSpot's European headquarters is in Dublin, but the parent company, HubSpot, Inc., is based in Cambridge, Massachusetts (United States), which is relevant to the CLOUD Act. HubSpot runs on Amazon Web Services. According to HubSpot, EU accounts are hosted in its data centre in Germany, where customer data is processed and stored. In limited cases, such as third-party apps, sub-processors and support access, data may be processed outside the hosting region. The software is not open source.