MailerLite is an email and digital marketing platform for creators, small businesses, online shops, non-profits and agencies. It offers email campaigns with a drag-and-drop editor, automations, signup forms, landing pages and pop-ups, a website builder, templates, reporting, sales of digital products and paid newsletters, and integrations with Shopify, WooCommerce, Stripe and WordPress, among others. It is delivered as SaaS and is not open source.
MailerLite is a Lithuanian company that was acquired in 2022 by Vercom, a Poznań-based Polish company listed on the Warsaw Stock Exchange. According to the data processing agreement, data is stored in Google data centres in the EU: in Germany for the older platform and in the Netherlands for the new one. That agreement names MailerLite, Inc. in San Francisco as the contracting party, while the Lithuanian supervisory authority is the competent one. MailerLite reports ISO/IEC 27001:2022 certification. For European organisations, the contracting entity and the choice of a US cloud provider are points to weigh.