Samsung VXT is a cloud-based platform from Samsung for managing content and remotely managing Samsung commercial displays used for digital signage. According to Samsung, it consists of VXT CMS for content, playlists and scheduling, VXT Canvas, a visual tool for creating content, and VXT Players for Tizen- and Android-based players. Displays are paired with a pairing code and updates are deployed through a cloud portal. VXT has been presented as the successor to MagicINFO.
Samsung VXT is offered by Samsung Electronics Co., Ltd. in South Korea, which is headquartered outside the EU. No foreign parent company has been identified. The storage location of the cloud service's data is not publicly stated. For a European organisation this means you need to check for yourself which data (content management, device data) goes to Samsung, where it is processed and which data processing terms apply, before managing displays through the cloud.