EU Sovereignty Score
EU sovereignCRMHeadquarters: CH

Sellva: sovereignty score and 8 European alternatives

Sellva is a software platform for the commercial teams of FMCG brand suppliers, made by smartNsales AG in Lucerne. It brings accounts, agreements, activations, tasks and trade investment into one workspace, combines internal figures with market signals and generates management reports automatically. A built-in AI assistant helps prepare meetings and set priorities. Sellva is delivered as a cloud application used through the browser.

The company is based in Switzerland, and its website names no foreign parent company. According to the vendor, customer data and the production database are stored in Zurich. For AI features, limited and necessary context may be processed by approved technology providers; the vendor states that customer data is not used to train third-party foundation models. Sellva refers to the GDPR and the Swiss data protection act and offers a data processing agreement; a Trust Center is available on request. Switzerland is not an EU member but is an EFTA country with an EU adequacy decision for data protection.

Sovereignty score
67 / 1000 = high exposure
100 = sovereign
  • Jurisdiction SOV-2100
    Headquartered in Switzerland: Swiss law, recognised by the EU as adequate
  • Data residency SOV-380
    Hosting in Switzerland only (recognised by the EU as adequate)
  • Cryptographic key sovereignty SOV-360
    Key management with a European vendor
  • Freedom from lock-in SOV-640
    Closed source: switching requires data migration
  • Source & runtime sovereignty SOV-4 · SOV-655
    Closed source, runtime with the vendor

SOV codes: the matching objective in the European Commission's Cloud Sovereignty Framework. Official source

How the score is calculated

Facts and evidence

Last checked October 14, 2026
Headquarters
CH (EU)Verified by hand
Sovereignty model
Vendor-hosted (EU)Verified by hand
Data hosting
CHVerified by hand
Open-source
NoVerified by hand
GDPR-compliant
YesVendor-stated
Category
Type
Product
Website

How we verify · Something wrong? Suggest a correction

Top EU-based & GDPR-compliant alternatives to Sellva

The European alternatives to Sellva come from our knowledge base of over 9,200 vendors. We only list vendors headquartered in the EU or the EEA; fully European-owned vendors rank before vendors with a foreign owner. For each alternative you see the country, the open-source status and a short description.

Score per alternative: 0 = high exposure, 100 = sovereign

83 European CRM vendors are in the catalogue. View the whole category · Submit an alternative · View category on the map

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Why digital sovereignty matters with Sellva

Sellva is headquartered in Switzerland and falls under Swiss law, including the revised Swiss data protection act. Switzerland is not an EU member, but the European Commission recognises its level of data protection as adequate. Its Swiss headquarters does not by itself bring it under US legislation such as the CLOUD Act.

Sellva hosts data in Switzerland only. Switzerland is not part of the EU or the EEA, so the GDPR does not apply there directly; the European Commission does recognise Swiss data protection as adequate, so personal data can go there without extra safeguards. Our model therefore scores it between EU hosting and hosting outside Europe. If you require strictly EU hosting, take this into account.

Sellva is closed source and hosted by the vendor. The encryption keys and the runtime sit with the vendor and switching requires data migration. Ask about bring-your-own-key, export options and open standards.

What this means for your organisation depends on your whole stack and context. The free assessment weighs Sellva together with your other vendors and gives a total score, a heatmap and the main risk drivers.

Frequently asked questions

What is the best European alternative to Sellva?

It depends on your use case. Strong EU alternatives to Sellva include ADITO, Arilla and Atomic CRM. On this page you can compare 8 EU alternatives by jurisdiction, data residency and open-source status.

Are there open-source alternatives to Sellva?

Yes. Open-source EU alternatives to Sellva include Atomic CRM and Axelor CRM. These keep your data fully under your own control and let you self-host if you want to.

Is Sellva GDPR-compliant and where is the data hosted?

Sellva is headquartered in CH (EFTA) and hosts data in CH. That makes Sellva an EU-sovereign choice in its own right; the EU alternatives on this page are comparable European tools.

Details and sources

Verified by handHeadquarters, owner, hosting locations and licence have been checked by us against public sources. Free of charge and for every vendor, not a paid label. Nothing in this knowledge base is taken over automatically. Last checked on October 14, 2026.

Sources

Public sources used in the latest check of this record.

Compliance evidence

The links below point to the vendor's own public documents. We only record what we found: a missing link means "not found publicly", not "not compliant".

No public compliance evidence has been recorded for this vendor yet. Do you know its DPA or subprocessor list? Something wrong? Suggest a correction

In the changelog

Earlier changes to this page, as listed in the public changelog.

Digital sovereignty in CRM

CRM: Customer relationship management — sales pipelines, contact management. In this category the choice of vendor determines who has legal access to your data, where that data lives and how easily you can switch later.

Also in this category

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8 European alternatives to Sellva — GDPR-compliant & EU-hosted · EU Sovereignty Score