Brevo CRM is part of Brevo, a cloud platform for marketing, sales and customer relationships. The CRM supports sales pipelines alongside Brevo's other tools, which include email and SMS campaigns, marketing automation, transactional messaging, live chat, WhatsApp marketing and a customer data platform. Brevo was founded in Paris in 2012 as Sendinblue and renamed Brevo in 2023. It is delivered as software as a service.
Brevo is headquartered in Paris, France. In December 2025 Oakley Capital (UK) and General Atlantic (US) joined the shareholders; Bpifrance and Bridgepoint remain minority investors, and the management team reinvested significantly and continues to lead the company. Press coverage describes the Oakley and General Atlantic position as co-controlling. According to Brevo's help centre, its databases are stored on servers in the European Union, with OVH in France and Germany as the main provider and Google Cloud in Belgium. Brevo CRM is proprietary software. The US-based investor is a shareholder rather than a parent company, which is relevant when assessing jurisdiction.