Talon.One is a promotion and loyalty engine that lets marketing and product teams design, test and run discounts, offers and reward programmes across sales channels. According to its website, it serves mid-sized and large brands in retail, e-commerce, hospitality, finance and other sectors, and it addresses developers, product managers and marketers. The vendor describes the platform as an omnichannel engine that manages offers across several sales channels.
Talon.One GmbH is registered in Berlin, and its website names no parent company or shareholder. Its privacy policy lists several sub-processors in the United States, mainly for marketing, analytics and sales tools, and Amazon Web Services for website hosting, with processing listed in both the EU and the USA. The location where platform customer data is hosted is not stated, and the website refers to a Data Processing Agreement. European organisations should ask for hosting locations and sub-processor details before signing up.