WooRank is a web-based platform for website audits, search engine optimisation and digital marketing reporting. It offers website reviews, keyword tracking, competitor analysis, site crawls and white-label reports. The product is delivered as a SaaS service through the company's website; no self-hosted option is described.
WooRank SRL is headquartered in Brussels, Belgium, and has been part of the US group Bridgeline Digital, Inc. since 2021. Bridgeline, a Nasdaq-listed company based in Woburn, Massachusetts, announced that year that it was acquiring all shares of the Belgian company. A US parent is subject to US law, including the CLOUD Act, which matters for personal data held within the group. The website does not say where customer data is hosted, so European customers should check the privacy terms before using the service.