Magic Heidi is an invoicing and bookkeeping app for self-employed people and freelancers in Switzerland. It creates invoices with the Swiss QR code, turns quotes into invoices, reads receipts with an AI-assisted scan, matches payments to invoices through a bank connection or file import, and prepares the VAT return. It runs as a web app, as mobile apps for iOS and Android and as desktop apps for Mac and Windows.
Magic Heidi AG is based in Vaux, Switzerland, an EFTA country with an EU adequacy decision. According to its privacy policy, the primary application data is hosted in Switzerland. The policy also names processors elsewhere: receipt images may be sent to Anthropic for extraction and are processed in the United States, and Google Firebase and Google Cloud are used for sign-in, synchronisation and file storage. No parent company is stated. Organisations with strict residency requirements should ask the vendor which data leaves Switzerland.