Influencity is an influencer management platform for brands and agencies. It covers influencer discovery, relationship management, campaign management, payments and reporting, and the company also describes social media management and social listening as part of the product. Clients work in the platform through a web login, a Chrome extension and an API, with a dedicated workspace for each client. It is an online service; no software needs to be installed on the customer's side.
Influencity, S.L. is a Spanish company with its registered office in Valencia, so the contracting entity and data controller sit inside the EU. Its sub-processor list names Amazon Web Services, Google, Cloudflare, HubSpot, Intercom, Stripe and other providers, but it does not state where the platform's data is hosted, and the list was last updated in 2020. For a European organisation, the open points are the hosting location and transfers to US sub-processors.