INFOnline is a German company that measures digital audience reach. According to its website, its reach data is an official part of the digital media currency in Germany (IVW) and Austria (ÖWA), so publishers, media agencies and advertisers use it as a shared yardstick for digital reach. The company describes its work as combining more than twenty years of experience with modern measurement technology. The pages consulted do not describe software that customers install themselves.
INFOnline GmbH is based in Schönefeld near Berlin, at Rathausgasse 1, and is registered at the Cottbus local court (HRB 18775 CB). Its managing directors are named on the legal notice, but its shareholders are not, so a parent company or foreign ownership cannot be confirmed from the website. The site describes its data processing as GDPR-compliant but does not say where measurement data is hosted. For a European organisation, the practical question is how the measurement data is processed and which contract terms apply when its services or data are used.