Lite Analytics is a lightweight, cookie-free web analytics service, presented as a privacy-based alternative to Google Analytics. It offers a dashboard with key metrics, simple switching between sites and time periods, real-time updates and a live view of current visitors. Its tracking script is small, and the vendor states that it uses no cookies and cannot track visitors across websites or link their data across devices, so no cookie consent banner is needed. It records page URL, time, device type, country, referrer, browser, operating system and screen resolution; a daily hash is built from visitor data and the IP address is discarded after hashing. It is delivered as a hosted service.
According to the data policy, all services and collected data are hosted with the EU-based company Hetzner on servers in Germany. The terms name Lite Analytics and Netmark doo as the parties behind the service. The sources do not state where the operator is established, so a European organisation should confirm this in its data processing agreement.