Médiamétrie is the French audience measurement company. It measures audiences for television, radio, internet, video and podcasts, including overseas territories and international TV and video, and it publishes media usage studies and advertising performance measurement. Its product range includes names such as MediaEar, MediaMat, MediaWeb, MediaWatch, MediaTrend, MediaFrom and MediaReach. The pages consulted do not say whether these products are delivered as an online service, as reports or as a data licence.
Médiamétrie is a société anonyme with its registered office in Levallois-Perret, near Paris. Its shareholders are not named on those pages, so foreign ownership cannot be confirmed from the website. The site is hosted by a French provider, but it does not say where audience measurement data is processed or stored. A European organisation buying these services should ask for the processing location, the sub-processors and the contract terms.