SumUp is a payments company that offers merchants card readers, a point-of-sale system, payment links, an online store builder and a business account. Businesses accept chip, magnetic-stripe and contactless card payments, and third parties can integrate card acceptance into their own products through SDKs and APIs. The service is delivered as a combination of payment hardware and software.
SumUp is headquartered in London. Its UK entity, SumUp Payments Limited, is authorised by the Financial Conduct Authority. For its European business SumUp also operates SumUp Limited in Ireland, an e-money institution regulated by the Central Bank of Ireland, and SumUp EU Payments, UAB in Lithuania. According to SumUp, personal data for its European business is stored within the European Economic Area; transfers to group companies or service providers outside the EEA or the UK take place under contractual safeguards. The company is privately held, with financial investors. For European organisations this means the group sits outside the EU, while the European service is provided through EU-licensed entities.