Appcues is an in-app customer engagement platform from Appcues, Inc. Product teams use it to onboard new users and drive product adoption with in-app messages, guides, surveys and offers. Audiences are built through user segmentation, and campaign results appear in analytics. Appcues is delivered as software-as-a-service: the experiences appear inside the customer's own application.
Appcues, Inc. is a US company with a contact address in Boston, Massachusetts. Its privacy policy states that it complies with the EU-US Data Privacy Framework for personal data received from the EEA, and its data processing addendum covers the GDPR, the UK GDPR and the Swiss data protection act, relying on the Data Privacy Framework or Standard Contractual Clauses for transfers. Where data is stored is not stated in the public documents, although the addendum does refer to AWS. As a US provider, Appcues is subject to US jurisdiction, including the CLOUD Act. European organisations can request the list of sub-processors from Appcues to check the processing locations.