EU Sovereignty Score
EU-hosted, non-EU parentVideo StreamingHeadquarters: IT

NOW: sovereignty score and 8 European alternatives

NOW is the internet streaming service of Sky Italia, offering films, series, TV shows and sport. It is presented on its own website as part of the wider Sky offer. The service is operated by Sky Italia S.r.l., whose registered office is in Milan, Italy, and which is a subsidiary of Sky Group.

Sky Italia has been controlled by Comcast, a US media company, since 2018, through the Sky Group. For a European organisation, the possibility of access under US law is therefore a relevant consideration, in addition to the obligations of the EU-based controller. The privacy notice cites the GDPR and names the United Kingdom and the United States as recipient countries for some transfers, but it does not state where data is stored. That trade-off should be weighed before choosing the service.

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Sovereignty score
59 / 1000 = high exposure
100 = sovereign
  • Jurisdiction SOV-2100
    Headquartered in the EU: European law applies
  • Data residency SOV-350
    Hosting inside and outside Europe (EU, US)
  • Cryptographic key sovereignty SOV-360
    Key management with a European vendor
  • Freedom from lock-in SOV-640
    Closed source: switching requires data migration
  • Source & runtime sovereignty SOV-4 · SOV-645
    Closed source, runtime with the vendor

SOV codes: the matching objective in the European Commission's Cloud Sovereignty Framework. Official source

How the score is calculated

Facts and evidence

Last checked October 10, 2026
Headquarters
IT (EU)Verified by hand
Ultimate parent company
USVerified by hand
Sovereignty model
Vendor-hosted (EU)Verified by hand
Data hosting
EU, USVerified by hand
Open-source
NoVerified by hand
GDPR-compliant
YesVendor-stated
Category
Video Streaming
Type
Product
Website
nowtv.it ↗

How we verify · Something wrong? Suggest a correction

Top EU-based & GDPR-compliant alternatives to NOW

The European alternatives to NOW come from our knowledge base of over 8,000 vendors. We only list vendors headquartered in the EU or the EEA; fully European-owned vendors rank before vendors with a foreign owner. For each alternative you see the country, the open-source status and a short description.

Score per alternative: 0 = high exposure, 100 = sovereign

97 European Video Streaming vendors are in the catalogue. View the whole category · Submit an alternative · View category on the map

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Why digital sovereignty matters with NOW

NOW is headquartered in IT and therefore falls under European law: the GDPR, NIS2 and the Data Act. No foreign legislation can compel access to your data. The ultimate owner is based in US. Foreign control undermines part of the certainty a European headquarters offers.

NOW hosts data in EU, US. Exactly what stays within the EU — and what does not — is defined by the vendor's data processing agreement and sub-processor list, not by a setting you control yourself; check those documents for the precise scope, including backups, logs and support access.

NOW is closed source and hosted by the vendor. The encryption keys and the runtime sit with the vendor and switching requires data migration. Ask about bring-your-own-key, export options and open standards.

What this means for your organisation depends on your whole stack and context. The free assessment weighs NOW together with your other vendors and gives a total score, a heatmap and the main risk drivers.

Frequently asked questions

What is the best European alternative to NOW?

It depends on your use case. Strong EU alternatives to NOW include 3Cat, Accedo and ADN. On this page you can compare 8 EU alternatives by jurisdiction, data residency and open-source status.

Are there open-source alternatives to NOW?

Our list of EU alternatives to NOW is mostly commercial options. Browse the category on the map for open-source choices.

Is NOW GDPR-compliant and where is the data hosted?

NOW is headquartered in IT (EU) and hosts data in EU, US. That makes NOW an EU-sovereign choice in its own right; the EU alternatives on this page are comparable European tools.

Details and sources

Verified by handHeadquarters, owner, hosting locations and licence have been checked by us against public sources. Free of charge and for every vendor, not a paid label. Nothing in this knowledge base is taken over automatically. Last checked on October 10, 2026.

Sources

Public sources used in the latest check of this record.

Compliance evidence

The links below point to the vendor's own public documents. We only record what we found: a missing link means "not found publicly", not "not compliant".

No public compliance evidence has been recorded for this vendor yet. Do you know its DPA or subprocessor list? Something wrong? Suggest a correction

Digital sovereignty in Video Streaming

Video Streaming: Video streaming services — movies, series, live TV. In this category the choice of vendor determines who has legal access to your data, where that data lives and how easily you can switch later.

Also in this category

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8 European alternatives to NOW — GDPR-compliant & EU-hosted · EU Sovereignty Score