Sanity is a content platform (headless CMS) that stores content as structured data in its Content Lake and exposes it through APIs for web, mobile and AI applications. You define the content schema in code in Sanity Studio, an open-source React application under the MIT licence that you can customise and host yourself or deploy through Sanity. Sanity also offers automation through functions and an AI-based Content Agent. The Content Lake itself is a fully managed service that cannot be installed on your own servers.
Sanity operates through two entities: Sanity US Inc. in San Francisco and Sanity AS in Oslo. The platform runs on Google Cloud, with Belgium as the primary location, and according to its security page customers can choose to store content in the EU/EEA or in the US. Some features rely on US sub-processors, including the AI features and part of the functions infrastructure. European organisations can therefore store content in the EU, but should review the sub-processor list.