Ada is an AI customer service platform for enterprise customer experience teams. Its AI agents answer customer enquiries through chat, messaging, email and voice, and can use connected business systems to complete tasks. The platform is offered through open APIs and SDKs and integrates with existing customer service environments.
Ada Support Inc. has its contact address in Toronto, Canada, so it is a non-EU provider. Its privacy policy states that information is processed in Canada, the United States and elsewhere, and refers to the European Commission's adequacy decision for Canada. Its subprocessor list places cloud hosting in the USA, Canada and Europe. Storage in European data centres applies only to customers who enrol in an opt-in Europe data storage option, and several subprocessors, including AI model providers, are listed as US-only. A European organisation should therefore check whether the Europe option is enabled, which subprocessors handle processing and how the contract covers transfers. No open-source or self-hosted option is described.