Gong is a revenue AI platform that captures and analyses customer interactions such as calls, emails and meetings, and automates follow-up actions on that basis. Its offering includes Gong Engage for sales outreach, Gong Forecast for forecasting and pipeline analytics, Gong Enable for training, and Gong Agents for automating follow-ups. It is used by sales, revenue operations, customer success and enablement teams and is delivered as SaaS.
According to its privacy policy, the parent company Gong.io Ltd. is headquartered in Israel; Gong.io Inc. is the US subsidiary named as the contracting party in the data processing addendum. New customers can choose between a US data centre (the default) and an EU data centre, both on AWS. Processing may take place at offices in the United States, Israel and Ireland. Gong relies on the EU-US Data Privacy Framework and on standard contractual clauses in its DPA; the European Commission regards Israel as providing adequate protection. A European organisation recording conversations with customers and staff should explicitly assess the choice of EU region and the transfer arrangements.