EU Sovereignty Score
EU sovereignAnalyticsHeadquarters: FI

Supermetrics: sovereignty score and 8 European alternatives

Supermetrics is a platform that pulls marketing data from advertising, social and analytics sources, manages it and passes it on to reporting and analysis tools such as Supermetrics Studio or other dashboard tools. Agencies and brands use it to bring figures from different channels together, analyse them and activate them again. It is a commercial cloud service; the vendor also offers a connection that makes data available to AI assistants.

Supermetrics is provided by Supermetrics Oy in Helsinki, Finland. According to its security page, data is processed on AWS and Google Cloud servers in the EU. According to the vendor, the connectors do not store data permanently apart from temporary storage; only Custom Data Import or Storage keeps data in its own databases. Sub-processors may process data outside the EU/EEA on the basis of standard contractual clauses. The vendor states that it is GDPR-compliant and offers a data processing agreement. For a European organisation, this means a European provider with EU processing, running on AWS and Google Cloud infrastructure.

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Sovereignty score
71 / 1000 = high exposure
100 = sovereign
  • Jurisdiction SOV-2100
    Headquartered in the EU: European law applies
  • Data residency SOV-3100
    EU-only hosting
  • Cryptographic key sovereignty SOV-360
    Key management with a European vendor
  • Freedom from lock-in SOV-640
    Closed source: switching requires data migration
  • Source & runtime sovereignty SOV-4 · SOV-655
    Closed source, runtime with the vendor

SOV codes: the matching objective in the European Commission's Cloud Sovereignty Framework. Official source

How the score is calculated

Facts and evidence

Last checked October 10, 2026
Headquarters
FI (EU)Verified by hand
Sovereignty model
Vendor-hosted (EU)Verified by hand
Data hosting
EUVerified by hand
Open-source
NoVerified by hand
GDPR-compliant
YesVendor-stated
Category
Analytics
Type
Product
Website
supermetrics.com ↗

How we verify · Something wrong? Suggest a correction

Top EU-based & GDPR-compliant alternatives to Supermetrics

The European alternatives to Supermetrics come from our knowledge base of over 6,800 vendors. We only list vendors headquartered in the EU or the EEA; fully European-owned vendors rank before vendors with a foreign owner. For each alternative you see the country, the open-source status and a short description.

Score per alternative: 0 = high exposure, 100 = sovereign

48 European Analytics vendors are in the catalogue. View the whole category · Submit an alternative · View category on the map

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Why digital sovereignty matters with Supermetrics

Supermetrics is headquartered in FI and therefore falls under European law: the GDPR, NIS2 and the Data Act. No foreign legislation can compel access to your data.

Data is hosted exclusively in the EU, so Supermetrics scores best on data residency.

Supermetrics is closed source and hosted by the vendor. The encryption keys and the runtime sit with the vendor and switching requires data migration. Ask about bring-your-own-key, export options and open standards.

What this means for your organisation depends on your whole stack and context. The free assessment weighs Supermetrics together with your other vendors and gives a total score, a heatmap and the main risk drivers.

Frequently asked questions

What is the best European alternative to Supermetrics?

It depends on your use case. Strong EU alternatives to Supermetrics include Ackee, Adjust and Alceris. On this page you can compare 8 EU alternatives by jurisdiction, data residency and open-source status.

Are there open-source alternatives to Supermetrics?

Yes. Open-source EU alternatives to Supermetrics include Ackee, Aptabase and Counter. These keep your data fully under your own control and let you self-host if you want to.

Is Supermetrics GDPR-compliant and where is the data hosted?

Supermetrics is headquartered in FI (EU) and hosts data in EU. That makes Supermetrics an EU-sovereign choice in its own right; the EU alternatives on this page are comparable European tools.

Details and sources

Verified by handHeadquarters, owner, hosting locations and licence have been checked by us against public sources. Free of charge and for every vendor, not a paid label. Nothing in this knowledge base is taken over automatically. Last checked on October 10, 2026.

Sources

Public sources used in the latest check of this record.

Compliance evidence

The links below point to the vendor's own public documents. We only record what we found: a missing link means "not found publicly", not "not compliant".

No public compliance evidence has been recorded for this vendor yet. Do you know its DPA or subprocessor list? Something wrong? Suggest a correction

Digital sovereignty in Analytics

Analytics: Business intelligence, data visualisation, web analytics. In this category the choice of vendor determines who has legal access to your data, where that data lives and how easily you can switch later.

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8 European alternatives to Supermetrics — GDPR-compliant & EU-hosted · EU Sovereignty Score