Ekara is ip-label's platform for digital experience monitoring. It combines synthetic transaction monitoring with real user monitoring, covers websites, mobile apps, APIs and critical user journeys, and includes a no-code tool for scripting user scenarios. According to the vendor, AI assists with filtering incidents. Organisations can choose Ekara Cloud, a managed SaaS service in which ip-label operates the robots and central components, a hybrid model with their own robots, or a licensed self-hosted installation, the Ekara Private Platform.
ip-label is a French SAS based in La Garenne-Colombes. In January 2026 the UK company ITRS, headquartered in London, announced its acquisition and completed it on 21 January 2026; ip-label is now part of ITRS. A UK parent is relevant to the jurisdiction the service falls under. The location of the cloud environment is not stated; ask the vendor. With the self-hosted variant everything runs in your own data centres or private cloud, and according to the vendor no monitoring data leaves your network.