Noona is an online booking and calendar service for appointment-based businesses, including hairdressers, beauty salons, dentists and physiotherapists. Clients book through a consumer app or a web page, and providers manage their calendars in the Noona platform. The offering also includes table-reservation software for restaurants, and it is delivered as a cloud service and app.
Third-party company directories place Noona's headquarters in Reykjavík, Iceland. Iceland is part of the European Economic Area, so the company is established in the EEA. The legal entity and parent company are not confirmed, and sources differ on ownership and recent transactions. The website does not state where customer data is hosted or which sub-processors are used. The software is not open source. A European organisation should check the processing terms and the storage location of booking data before use.