Tracklution is a Finnish hosted platform for server-side tracking. It sends conversion data from the server directly to advertising platforms, so that measurement depends less on browser cookies and on whether visitors use ad blockers. The service is set up through a first-party CNAME record on the customer's own domain, which the vendor says requires no code. It is aimed at advertising agencies, brands, e-commerce teams and lead-generation businesses.
Tracklution Oy is a Finnish limited company with offices in Helsinki, so the provider sits inside the EU legal framework. Its published data processing agreement states that personal data may be transferred to countries outside the EU or the EEA when appropriate safeguards are in place, but it does not name those countries or the locations where data is stored. Organisations that need a fixed hosting location should request it from the vendor and check the sub-processor list before signing, because a Finnish head office does not by itself settle where the data resides.