This category covers digital maps, geocoding, route planning, navigation and the mapping services embedded in other products. Organisations use them for fleet and delivery routing, field service planning, store locators, logistics and the maps shown on their own websites and in their apps.
Two distinct dependencies sit behind a map. The first is the data: base maps, addresses and traffic information come from a provider whose licence terms can change, and many services meter every request. The second is what the provider learns: each tile, search or route request can reveal where employees, vehicles or customers are going. Check whether queries are linked to an account or identifier, and whether the service can be called from your own server so that end users' addresses are not exposed directly.
A European option is easier to adopt when it builds on open map data such as OpenStreetMap, which its project describes as free to use for any purpose with attribution, offers offline use and self-hosted tile or routing servers, publishes clear licence terms for caching and storage, and allows migration between providers through standard formats. Google Maps is the usual reference point for the feature level to compare against.